FEATURED POST

3 Locator Marketing Mistakes You're Making (and how to avoid them)

Are you spending money on locator advertising, or considering it? We studied over a million locator referrals and what we learned may shock you. Keep reading and you just might save a small fortune.

July 12, 2020

Marketing Millennial-Style: 3 Ways To Attract The “Trillion-Dollar” Generation

Ignoring the influence and buying power of millennials could be a huge mistake for your apartment community. Check out these tips to attract the latest generation boom.

April 8, 2020

Why your market survey program is failing (Hint: it’s not your staff)

Executing a Market Survey program is one of the most challenging endeavors for any leasing professional. Over the last decade Smart has helped thousands perfect this art. Here's what we've learned.

December 12, 2019

3 Locator Marketing Mistakes You're Making (and how to avoid them)

Are you spending money on locator advertising, or considering it? We studied over a million locator referrals and what we learned may shock you. Keep reading and you just might save a small fortune.